The ritual that becomes an experience
A perfume is not just something you wear, it is something you experience.
Each bottle of Almadira contains a fragment of the Romagna Riviera, a memory that resurfaces every time the ritual takes place. It is not just a simple gesture of beauty, but an intimate act that transforms everyday life into something special.
The ritual of turning upside down
First of all, the bottle is turned upside down.
This is not a technical detail, but a small ritual that prepares the essence and the wearer. It is like stirring up memories, like setting in motion the waves that bring forgotten emotions to shore. A symbolic gesture that connects those who wear Almadira to the sea and the suspended time of the Riviera.
Five sprays, five vital points
After the initial gesture, it is time for the fragrance: five sprays, applied to the points where the skin vibrates most.
1. Two on the neck – These are the places where body heat amplifies the scent. Here, the perfume becomes an aura, an invisible embrace that accompanies every word and every encounter.
2. One between the neck and chest – This is the emotional center, the point closest to the heart. Here, Almadira is not just worn: it is kept inside, ready to reemerge with every breath.
3. Two on the wrists – These are the places of contact, handshakes, and spontaneous gestures. Every movement releases a nuance of the fragrance, transforming every moment into a reminder of the Riviera.
(Click here to discover more about Almadira Brezzamarina Eau de Parfum)
Why follow this ritual?
It is not a rule, it is an experience. Following the Almadira ritual means transforming perfume into a lifelong companion:
- more intense and persistent, because it is applied to the body's natural heat points;
- more intimate, because it becomes part of your daily memory;
- more evocative, because every gesture brings back a memory, as if you were reopening the notebook from the 1960s that inspired the fragrances.
Ogni giorno, un viaggio
Wearing Almadira in this way is not just about perfuming yourself. It means embarking on an olfactory journey that always takes you back to the same place: the Romagna Riviera, with its sunsets, salty wind, and unforgettable light.
A small daily ritual, five sprays and a simple gesture, to carry a piece of Romagna with you. Always.